CONTEXT

Safari 365 is a South African travel agency that was originally used to only target European customers. However, as Chinese tourists are true fans of adventure, and original independent travellers, Safari 365 asked us to target Chinese travellers who are wanting to discover Africa and the incredible destinations this continent has to offer.

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Our Approach

We started our work by developing, and designing a dedicated Chinese website, with localized high-quality content, and optimized for Baidu SEO. The keywords have been selected by our SEO in-house experts, based on the competition and the search volume. The key to a good SEO campaign is to drive targeted traffic in order to get quality leads.

Our Solutions

Website Design and Development

SEO on Baidu

Lead Generation

+40 Leads

Monthly

+80%

SEO Traffic

Top 10

Baidu

Position