CHINA MARKETING SOLUTIONS FOR TOURISM & HOSPITALITY
HOW TO ATTRACT LOCAL AND INTERNATIONAL CHINESE TOURISTS? MAKE THEM CHOOSE YOUR DESTINATION!
A webpage to give your hotel & tour agency more visibility online. You'll need a website in Chinese to show you are legitimate and for Baidu SEO.
Perfect place for undercover marketing & users generated content. Build a strong e-reputation so that Chinese travellers chose your over the competition
Use Chinese digital payments like WeChat for geolocation-based marketing to attract Chinese consumers. It's safe, familiar, and encourages higher spending. Easy integration, transactions in CAD, and lower costs compared to credit cards. Get set up for less than the price of a coffee per month!
We provide in-depth analytics and reporting services for digital marketing, offering valuable insights to optimize your campaigns.
DIGITAL MARKETING CASE STUDIES FOR CHINA
Here are some companies that worked with our group or partners to set up their online presence in China and Canada with a strong social media strategy.
MORE ABOUT OUR SOLUTIONS TO ATTRACT CHINESE OUTBOUND TOURISTS
DIGITAL OPPORTUNITIES FOR TOURISM
Whether you are a luxury tour destination, city municipality or small business owner, we specialize in generating leads for our clients. Connecting with the Chinese tourist poses challenges for Western businesses as they work from separate sets of digital media platforms. By leveraging the most popularized digital media platforms, businesses will be able to target and attract more Chinese tourists with their preferred digital technology creating an array of distinct advantages and increased visibility resulting in greater conversions and sales.
LEAD GENERATION - FIND MORE TRAVELERS
Working in the tourism sector and wanting to generate interest, drive traffic, and generate leads for your services from the Chinese community? You have knocked on the right door! We are THE Marketing Agency for Tourism and Hospitality in China. You know "Chinese travellers" are your company’s future.
CHINESE OTA REGISTRATION
The Chinese love to travel, and they have some of the most popular OTA apps on their phones. These platforms offer suggestions for destinations based on users' profile information so they don't need to search through endless possibilities. We help you register on Chinese OTA, as well as optimize your profile for better visibility and increased conversion rate.
LOCALIZE AND TRANSLATE YOUR CONTENT IN CHINESE
To reach out to the Chinese tourist market, you must first translate all of your content into Mandarin and work on storytelling. Word-for-word translations will not suffice; instead, use cultural insights along with localizing website elements like adverts or tours so they appeal more toward this culture by adapting what's needed for them specifically.
VISIBILITY & E-REPUTATION ARE KEYS TO SUCCESS WITH CHINESE TOURISTS
With so many existing travel agencies in China, you need to stand out and show your customers that they can't get better deals than with you. Use SEO on Baidu (the Chinese Google) as well as reviews of previous trips by other travellers who have used the company before; make sure this information is accessible through Q&A sites like Zhihu or Travel forums where people talk about their experiences abroad - all designed specifically for tourists from mainland China!
PROMOTE YOUR DESTINATION IN CHINA WITH SOCIAL MEDIA & KOLS
Chinese consumers spend a lot of time-consuming content and connecting with others through social media, which means it's important for businesses in China to get involved too! Whether you promote your destination by posting pictures or videos -or going more direct like Kols Collaboration paid ads-you'll find that people trust what they see from brands who have active presences online; this helps create an image as well as increase brand awareness among potential travellers. We assist you with getting started on Chinese social media through a smart & customized strategy as well as business accounts registration.
ENJOY THIS SELECTION OF WORK WITH A FEW OF OUR PARTNERING TOURISM CASE STUDIES!
CTrip is the largest OTA (Online Travel Agency) in the China market. Coined as a "One-Stop Travel Platform", the user is precisely targeted from the very moment they book a trip on Ctrip to when they are abroad; it discovers all the POI's (Points of Interest) along with the tourists' trips based on geo-targeting techniques:
Shopping; Scenic Spots, Activities; Cuisine; Restaurants; Malls; Boutiques; Hotels
DIANPING & MEITUAN
Dianping and Meituan are the most used APP's by Chinese citizens. They offer different establishments such as restaurants, hotels, cinemas, etc services to connect directly with customers. Internet users can visit the profile of the restaurants that interest them, look at the menu and photos taken by other guests.
When a tourist searches for Italian cuisine, for example, the system pushes the brand which is using this service on the top of the consumer search results, based on their specific consumption habits. Ads can be connected to contact forms and GPS for lead generation
Gain Visibility. Promote your restaurant today!