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Case Study

The Brand & Campaign Context

Linked Partners (OTT) have been collaborating with one of Canada’s largest retail entities, Oxford Properties, since 2017. Oxford Properties manages malls across Canada including shopping landmarks like Upper Canada Mall, Yorkdale Shopping Centre, Square One, Southcentre Mall, Scarborough Town Centre and Promenades Gatineau. We have enabled additional payment channels and expanded our gift card program for Oxford Properties’ clients to shop with their preferred method of payment, while improving their shopping experience, online and at the retail level.

For Golden Week 2020 (October 1-7), we supported Oxford Properties to promote e-gift cards at select malls, including planning and launching social media campaigns to drive awareness for the Golden Week gift card promotion.

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Accept Payment Methods
Used by Customers Worldwide

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UnionPay International provides high quality, cost effective and secure cross-border payment services to the world’s largest cardholder base.

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WeChat Pay and Alipay are the two leading digital wallets used by more than 1 billion Chinese consumers.

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Linked Digital Payment Providers also work with traditional payment networks used by millions of customers everyday, including Visa and Mastercard for credit payments and Interac for debit payments in Canada.

Helping Businesses Connect to a Cashless World

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